Zaha Hadid Architects' oblong design for OPPO Shenzhen headquarters

Zaha Hadid Architects had the winning proposal to design the new Shenzhen headquarters for consumer electronics company OPPO, China's leading smartphone manufacturer. In stage two of the competition, ZHA was one of five big-name finalist teams, which included BIG, SOM, Rogers Stirk Harbour + Partners, and Henning Larsen Architects HK.

As OPPO continues to expand, the new headquarters reflects their “commitment to connectivity through design”. ZHA's 185,000 square-meter scheme comprises of four interconnected towers standing at 200 meters tall (42 floors), which are orientated to maximize views over Shenzhen Bay. 

Two of the towers have flexible, open-plan spaces linked by a 20-story vertical lobby, while the other two external service towers provide vertical circulation. The towers taper inward at the lower levels to create large public spaces at street level.

“Locating the towers' service cores external...