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A Dashing Converted Warehouse in San Francisco Centers on the Arts

Architecture 21-1-2020 DWell 383

A local couple turn the industrial space into a refined residence, recording studio, and gallery.

The living room includes a vintage George Nelson sling sofa and concrete stools by CB2.

Some homebuyers seek out properties that are move-in ready; others love the challenge that comes with a major renovation. Julie and Kevin Seidel were in the latter camp in 2012 when they discovered a tire warehouse turned storage facility in San Francisco’s SoMa district. 

Julie and Kevin Seidel were looking to create a salon as much as a home when they renovated a former tire warehouse in the SoMa section of San Francisco. Here is a peek before the remodel.

They were living in the village-like neighborhood of Glen Park and looking to shake up their lives. Julie was transitioning out of a career in business development and aching to engage a more artistic skill set. "We saw it as a way to stretch ourselves," she recalls. Her husband, a creative director and musician, felt similarly energized by the building’s potential. 

Another "before

Luckily, the Seidels knew just the person for the job: Michael Kao, founder of MAK Studio. They had met Kao when Julie was pregnant with their son, Kai, more than 15 years ago, and the SoMa renovation was their third project with the designer. 

Julie and Kevin Seidel were looking to create a salon as much as a home when they renovated a former tire warehouse in the SoMa section of San Francisco.

The house’s dark exterior helps it blend in with the rest of the street.

Photo by Brad Knipstein

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